WHO WE ARE
Viewpoint Communication a strategic communications boutique. We give value to our clients through diferential strategics and communications actions.
We believe in the strategic value of communication, because it is so important to succeed in business decisions as we know how to communicate it to the market and establish long-term relationships with stakeholders.
On the basis of our customers’ global and business strategy, we become their partners with a common goal: value creation
CORPORATE PRINCIPLES
Innovation, commitment and transparency
These are the three principles that define Viewpoint Communication. 3 principles that make the difference and are key to fulfill our mission: help the client Communicate More and Communicate Better.
INNOVATION
It allows us to come up with fresh ideas based on creativity and experience. Open new contact channels and reinforce the relationship with stakeholders in an alternative way. Make an efficent use of new Information Technologies with measurable outcomes. Being capable of helping the client improve their best practices and reinvent their communication formulas.
COMMITMENT
It means supporting the client in its business challenges and establishing a relationship with partners based on the mutual provision of value. Following the agreed plan scrupulously with absolute confidentiality. Being available 24 hours a day and providing the best means and talent in every project.
TRANSPARENCY
Transparency in every project and every detail. Cost transparency and transparent outcomes. Transparency to avoid potential conflicts of interest. Transparency in third party relationships on behalf of the client and the teams involved in every project. Transparency as it is the basis of trust and success in human and professional relationships.
WHY CHOOSE US
Viewpoint offers to its clients experience and skills to get an effective and profitable communication
We conceive and implement strategies using our identity signals, innovation, commitment and clearness.
PERSONALIZED ADVICE
We offer personalized advice and tailor-made solutions to each client. We work as your partner with a common goal, creating value.
PROACTIVITY
We provide strategic vision and implementation capacity. We propose on a recurring basis the best communication actions.
COMMITTED TEAM
We walk with our clients in theirs challenges at all times and we put at their disposal all the means and the best talent available
TRACK RECORD
We are backed by a long history of corporate communication full of success stories and satisfied customers
TRANSPARENCY
Transparency in third party relationships on behalf of the client and the teams involved in every project.
CONTINUOUS EVALUATION
We constantly monitor actions and maintain continuous contact to assess strategy and results
OUR TEAM
Journalist specialised in Digital Communication and New Narratives. She has developed her career in written press, radio and as a contributor to digital media.
Araceli has dedicated a large part of her experience to collaborate with different digital media, where she has developed her writing, analysis and research skills.
Ulla Karppinen is a global corporate communications and marketing executive with 30 years experience in banking, telecoms and management education sectors in global companies and institutions like Mannesmann, Nokia, IE Business School and BBVA.
Pedro is a specialized journalist in sustainability and scientific issues. He was Head of the Science Section and environmental reporter at El Mundo newspaper, covering environmental and scientific-technological issues for years.